About
This blog is about planning, creating and promoting an unfair advantage so that your products become the choice for customers. Here you’ll find nothing but solid gold tips on how new marketing techniques can enhance and fuel your business.
Who is Nathalie Magniez?
Nathalie is a trend watcher, business innovator and marketing strategist. For most of her career, Nathalie worked in the consumer electronic business. She was marketing director at STMicrolectronics in the wireless and consumer groups. She also held senior management position at mems startup. As a consultant, she made market analysis and wrote reports for various companies including In-Stat and Nokia.
Tired of not being able to find quickly and easily the information she needed in her documents database, she started the business presentations site: www.bloobble.com, which in less than 2 years is used by more than 10000 users every month.
Today, she spends her time evangelizing the new rules of marketing, studying and analyzing the consumer market evolution and teaching full-day workshops for companies.
A graduate from Esiee group, Nathalie has lived in Bordeaux, Paris, Grenoble, Bristol and now lives in Geneva area.
Follow her at twitter.com/NathalieMagniez.
Contact me to know how I can help you Be The Choice!
I'm a trend watcher, business innovator and marketing strategist. For most of my career, I worked in the consumer electronic business. 
