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Authencity is key

I wanted to share with you this video prepared fro the launch of the Palm Pre.

This  might sound obvious but authenticity is key to gain credibility.

Are you always telling the truth when you are launching your products?

Think about this video for your next product launch or presentation!

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Nathalie Magniez

Nathalie MagniezI'm a trend watcher, business innovator and marketing strategist. For most of my career, I worked in the consumer electronic business.

Speaking Engagements

June 29, 2009 - Paris
European Interactive Television Perspectives
Analysis of the business models and ecosystems of iTV

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