Solving customer problem

Each wednesday a new cartoon to illustrate a marketing concept!
This week, I have used a quote from Henry Ford to illustrate the difference between solving customer problem and listening to customer.solve_ctm_pb1
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Nathalie Magniez

Nathalie MagniezI'm a trend watcher, business innovator and marketing strategist. For most of my career, I worked in the consumer electronic business.

my Books

My next book "Work Smarter" (preliminary title) will be available:


In the mean time, you can read the "intellectual Tourist City Guide to Geneva" on your kindle (paper version coming soon)

Speaking Engagements

June 29, 2009 - Paris
European Interactive Television Perspectives
Analysis of the business models and ecosystems of iTV

You are free to copy, distribute, and display the cartoons from this site under the following conditions:
Creative Commons License

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